Unless you’re like… the only person who hasn’t seen Star Wars, you certainly know Yoda the small, yet strong and wise Jedi Master.
He’s one of the most popular characters in the movie.
And it’s because of the dirty content marketing secrets that he knows. Secrets that until now have never been revealed…
Yep, sneaky little Yoda.
Yoda’s content marketing secrets:
By now, you are probably wondering
Wondering, what exactly are these secrets that Yoda used to become one of the most popular characters in the Star Wars series, as well as one of the most popular movie characters overall.
Let’s look a bit further than just his coolness.
I mean, his battle skills are actually pretty darn cool. But that has nothing to do with blogging and content creation… or has it?
If you’re anything like me or my friends that have seen the movies for that matter, you might have found yourself looking at him and be like:
“Woah, that’s soooo cool!”
It’s one of the main reasons why people like him so much sheer coolness. I’m probably speaking for a lot of people when I say I’d like to just like Yoda.
If you can do the same thing with your blog you’re in a golden spot!
Doing this however can be pretty difficult, especially when you’re just starting out.
The best tip in this regard that I can give you is to put yourself out there, shoot a video or create an audio with your voice. It’ll show people the real you, giving them a chance to better connect with you.
Do or do not, there is no try!
This has to be one of the most epic movie quotes since they invented speech in movies.
It’s Yoda’s secret sauce!
This quote, along with many other gems of wisdom, inspirational quotes and generally cool lines is one of the main reasons Yoda reached his status of incredibly epic.
And there’s some good news…
YOU can easily exploit this secret, starting today.
What he did was inspire people with the words he spoke, make people smile and simply enjoy his character.
In other words: Providing Massive Value!
If you want to become a popular blogger or just increase the effectiveness of all the content you create you need to also provide massive value to your readers.
Don’t just jot down one of two clever remarks, but make sure that your readers walk away useful information they can act upon and get results with, that’s how you create great content.
Wait but, more there is!
There’s something rather peculiar about Yoda.
Talk in a normal way, he does not.
His way of speaking and making strange sentence constructions is what makes him totally unique, kinda strange yet unique.
You need to do the same thing!
And no, making weird sentences I’m not talking about. You don’t need to do that kind of stuff to confuse your readers, although it probably would be hilarious to read a blog post like that.
I’m talking about the concept of the Purple Cow.
Seth Godin (author of the above book) really hit the spot. If you want to make it online, you need to stand out, you need to be remarkable or you’re not going to get far.
Think about it…
How often do you see a purple cow? Oh, I don’t know, what about never (I haven’t)? Say you would see one walking around, wouldn’t you be there taking pictures and telling everyone you know about it?
Of course you would, you don’t see something like that every day after all.
Now, what about your average black and white cow? Meh, it’s not really that special. In fact we might not even notice them if we’re driving or walking past one, that’s how ordinary they are.
Blogging is no different!
You need to use your Jedi powers just like Yoda to make your content stand out, to make it remarkable!
To do so, you firstly need to use Yoda’s second secret and take it to the max, in other words create content so useful and helpful it makes people’s heads explode!
Until you do this, nothing else matters.
After all, you can polish a turd, spray some air freshener on it and paint it pink, but it’ll still be a turd.
Next thing you will need to do with your content is to add your own spin to it, to make sure it’s unique. Use your personality, tell stories around the topic and approach your subject from a different angle than your competitors.
May the Force be with you, always!
Use these Jedi master tricks in every piece of content you create, and see the power for your yourself.
Follow this training, my young padawan.
In that free training I will show you the exactly how to become a content creation master, position yourself as an expert in your industry and build a profitable business through content marketing and blogging!
Let the force guide you.
May the force be with you,